Mercury Retrograde Sale. Get 30% off the Amethyst Palette with code: RETROGRADE Valid from: 2/16-3/9.

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BISMUTH OXYCHLORIDE: WHAT YOU NEED TO KNOW

August 20, 2019

This ingredient was first in the spotlight a few years ago when users of a popular mineral makeup line were having allergic reactions to their bismuth oxychloride-based products. It exploded on the internet and people started avoided any product containing this ingredient. So, what’s the deal? Is this ingredient safe? Can it cause allergic reactions? 

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    CRYSTALS: THE SCIENCE BEHIND THE SPIRITUAL

    August 15, 2019

    You know those little cards at the crystal shop that tell you the meaning/benefits of each crystal? Do you ever wonder how they come up with these meanings? And how the crystals actually work? Keep reading to find out: 

    • The science behind crystals – how they affect us
    • Crystals and your chakras
    • Crystals in our palettes
    • Charging your crystals + your palettes

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    OUR PALETTES: HOW TO CHOOSE

    OUR PALETTES: HOW TO CHOOSE

    August 07, 2019 1 Comment

    We get asked almost daily “how do I choose between your eyeshadow palettes?!” So, we’ve put together a little guide to help you make up your mind!  

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    THE NEW, STRICTER ‘CLEAN AT SEPHORA’

    THE NEW, STRICTER ‘CLEAN AT SEPHORA’

    July 30, 2019

    Sephora is refining what clean means to them by expanding their no-no list to 50 ingredients that all ‘Clean at Sephora’ products must be formulated without!

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    Plastic Free July (And Beyond)

    Plastic Free July (And Beyond)

    July 23, 2019

    We’re here with tips and truths for your Plastic-Free July (and beyond). Keep reading for:

    • Why this movement matters
    • The truth about recycling
    • How to cut down your plastic usage
    • Recycling tips & truths

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    Mercury Retrograde with Āether Beauty

    July 17, 2019

    It’s that time again - computer glitches, flight delays, emotional ups and downs, texts from your ex: Mercury Retrograde has arrived. While many of us know retrograde as the ultimate disruptor, downer, chaos-creator, we’re here to give you some tips to turn that darkness into light!

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    Cruelty-Free: What You Need to Know

    Cruelty-Free: What You Need to Know

    July 08, 2019

    As a cruelty-free & vegan brand, we want to do everything we can to end animal cruelty in cosmetics. We're here to share the truth and help you make informed, aligned, and compassionate buying decisions

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    Summer Solstice is Back: 3 Golden-Hour Looks

    July 02, 2019

    Summer is here! And our Summer Solstice palette is back in stock just in time for bonfires at sundown and dancing until dawn. 

    To celebrate its return, we're showing you how to create three star-dusted Summer Solstice looks

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    The Truth About Mica

    The Truth About Mica

    June 25, 2019

    We use a combination of natural and synthetic mica. When we use natural mica, we source only from suppliers in the US or Malaysia. These areas have (and enforce) ethical labor standards which prevent the use of child labor. We avoid all mica from India or Madagascar where labor standards are unregulated and child labor is rampant. 

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    Āether Beauty Turns 1!

    June 20, 2019

    Today’s a special day for us – Āether Beauty’s 1st anniversary! To celebrate, we sat down with our Founder, Tiila to chat about how it all started, the highs, the lows, and what’s coming next!

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    Why We're a Benefit Corporation

    June 12, 2019

    We're so proud to have Āether Beauty recognized as a Benefit Corporation. We're fully and completely aligned with their mission to use business as a force for public good

    Good for you + good for your skin + good for the planet #goodvibesbeauty

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    What I Learned As a Product Developer at Sephora

    June 06, 2019 2 Comments

    Today we're sitting down with our Tiila Abbitt, Āether Beauty Founder, to chat about:

      • Her learnings as a Product Developer at Sephora
      • How it led her to start Āether Beauty
      • What's next at Āether Beauty *Exciting News!*

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